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car wash marketing, employee relations, starting a car wash

South African Man Starts Mobile Car Wash Business

Budding car wash businessman Peter Masemola is changing his own destiny as he prepares to register his business. | Gopolang Chawane, Pretoria East Rekord

Budding car wash businessman Peter Masemola is changing his own destiny as he prepares to register his business. | Gopolang Chawane, Pretoria East Rekord

Here’s a feel good story about a guy who wanted to start a mobile car wash business but needed a better way to get around. The Pretoria East Rekord wrote about entrepreneur Peter Masemola when he announced plans to start his car wash business in the paper. During that interview, he mentioned that his bike and main source of transportation was broken.

Soon after the story appeared, a local merchant reached out to Masemola to give him a new set of wheels. Life Cycles is a bike shop owned by Peet Venter, who decided to help Masemola. Now the entrepreneur is counting his blessings as he looks to register his new business.

“I’m very grateful to Mr Venter. He has believed in my dream of hiring people once my business grows, which is what I plan to do,” said Masemola. “When I mentioned my bicycle was broken I had no idea someone would give me a new one.”

Mobile car wash businesses are the latest trend in the industry, which is looking for ways to reach customers where they are and to make the services easier. Without overhead for a brick-and-mortar shop, many mobile services are able to offer competitive pricing for their customers.

You can read the original story about Masemola’s idea for a car wash business here. He still has plans to hire two additional workers once things take off.

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