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Franchise Owners Credit Car-Detailing Businesses’ Success With Low-Cost Investment and Training


Angela Williams (left) and her husband Emmanuel Williams (right) run the international franchise. 

It was the engineer’s son who first suggested he use steam to clean vehicles. At first, Emmanuel Williams told Black Enterprise, he didn’t know what the 8-year-old was talking about. But soon, Williams learned how to master the technique and launched what is now the first international eco-friendly franchise for car detailing using steam.

Detail Xperts has stateside locations in a handful of states now including Florida, Georgia, Colorado, Tennessee and California, among others. Their first shop opened in Indianapolis and they later expanded abroad to places like Hong Kong and South Africa. Williams, originally from Detroit, now runs the operation alongside his wife Angela Williams.

Together, the two credit the success of the franchise with the low cost for start up. At just $35,000 for the initial franchise fee and an additional $35,000 for the equipment, the duo says it’s an affordable first-time business venture.

With an average cleaning of eight trucks per day, at the rate of $125 per truck, and very little overhead, owners can have a lucrative business while helping save up to hundreds of thousands of dollars for building and wastewater facilities.

The couple also promises to provide support and training to all of their franchises around the world. They offer training in marketing and team building activities for the staffs. They also promise follow-up visits to the sites. For more, visit Black Enterprise.





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